💼 About This Role

You'll lead product marketing for an AI-powered industrial safety platform, owning messaging, GTM strategy, and launch execution for hardware and software products. You'll work cross-functionally with CEO, CTO, and engineering to ensure technically accurate, differentiated positioning.

🎯 What You'll Do

• Define positioning, value propositions, and proof points for hardware and platform.
• Refine go-to-market motions for priority ICPs and industry verticals.
• Own launch planning and execution including briefs, timelines, and asset development.
• Gather customer and field feedback to improve messaging and priorities.

📋 Requirements

• 3+ years in Product Marketing or closely related GTM role in B2B SaaS.
• Proven ability to create and deliver messaging and positioning for GTM teams.
• Strong writing skills to produce crisp positioning, product copy, and executive decks.
• Technical depth to understand and communicate complex product concepts like deployment realities and data flows.

✨ Nice to Have

• Hardware + software experience strongly preferred.
• Ability to influence and align stakeholders with data-informed decisions.
• Willingness to travel up to 15-25% to customer sites.

🎁 Benefits & Perks

• 🏖️ Unlimited PTO
• 💰 Competitive salary with equity
• 🏥 Health insurance
• 🎓 Learning & development budget
• 🍕 Team meals & social events