💼 About This Role

You'll own the narrative and brand strategy for a healthcare advocacy startup defining a new category. You'll ensure clarity and trust across all touchpoints while building a brand that compounds growth. This hybrid role reports to the VP of Marketing and works directly with Co-Founders.

🎯 What You'll Do

• Own positioning, messaging hierarchy, and voice
• Define the category through press, op-eds, and conferences
• Lead brand campaigns from brief to measurement
• Review all external-facing materials for brand consistency
• Translate brand strategy into growth and performance metrics

📋 Requirements

• 5+ years in brand, spanning early-stage and scale-up
• A portfolio proving taste in consumer brands
• Writer-first ability to draft manifestos, headlines, and press quotes
• Obsessive about craft and detail (e.g., pixel-perfect wordmarks)
• Bias toward action and comfort with intense feedback

✨ Nice to Have

• Healthcare experience is a bonus, not required
• Executive-grade communication for board and creative teams
• Experience translating brand into performance channels

🎁 Benefits & Perks

• 🏥 Health insurance for advocates and patients
• 📈 Equity in a Series C startup
• 🏖️ Unlimited PTO
• 💻 Hybrid work in Redwood City office

📨 Hiring Process

Estimated timeline: 2-3 weeks · AI estimate

1. 1Recruiter Screen· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Portfolio Review· 60 min