💼 About This Role

You'll lead strategic marketing for liquid biopsy and MRD product portfolios, shaping go-to-market execution. Your work will drive data-driven campaigns and customer engagement that advance oncology diagnostics. This role offers the chance to impact cancer care through innovative product positioning.

🎯 What You'll Do

• Develop and execute strategic marketing plans for liquid biopsy and MRD products
• Drive market segmentation, persona development, and customer insights
• Design and execute integrated marketing campaigns and lead generation programs
• Create sales enablement tools and marketing assets for field teams

📋 Requirements

• 10+ years of progressive marketing experience in life sciences or diagnostics
• Bachelor’s degree in Marketing, Business, or Life Sciences
• Proven expertise in oncology diagnostics, especially liquid biopsy and MRD
• Ability to travel up to 20%

✨ Nice to Have

• MBA or advanced degree preferred
• Experience with CRM and marketing automation systems
• Strong ability to translate complex scientific data into marketing strategies

🎁 Benefits & Perks

• 💰 Competitive salary with performance-based bonuses
• 🏥 Comprehensive healthcare (medical, dental, vision)
• 🏖️ Generous PTO starting day one plus holidays
• 📚 Tuition reimbursement and professional development
• 🏠 Remote work flexibility with supportive culture

📨 Hiring Process

Estimated timeline: 3-5 weeks · AI estimate

1. 1Recruiter Screen· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Panel Interview· 60 min