Tech Stack

Description

You will architect and execute integrated, AI-powered marketing campaigns in the ecommerce segment, from concept through measurement. Combining automation, intent signals, and creative strategy, you will drive engagement, audience growth, and measurable impact across multi-channel programs.

Requirements

• 7+ years in B2B campaign management or demand generation
• Deep eCommerce fluency including Shopify and integration ecosystems
• Strong analytical skills with ability to turn data into action
• Systems thinking to design integrated campaign frameworks
• Experience with Salesforce and HubSpot

Responsibilities

• Design integrated marketing campaigns from concept through post-campaign analysis
• Build and manage an integrated campaign roadmap aligned to strategic priorities
• Define campaign audiences using firmographic, behavioral, and intent data
• Execute multi-channel campaigns across email, digital, and events
• Define success metrics and analyze campaign performance for optimization