Description

You will develop integrated cross-channel communications strategies for clients like Mobil 1, using audience insights and data to drive brand connection and campaign impact.

Requirements

• Strategic thinking: define business/communication problems before solutions
• Structured thinking: break complex issues into components
• Connect audience, brand, and category dynamics into coherent point of view
• Ability to manage and develop junior strategy team members
• Proactive and enthusiastic

Responsibilities

• Maintain deep understanding of business, target audiences, and communications environment
• Identify and build target audiences using syndicated and proprietary tools
• Understand and integrate client and creative agency research
• Write POVs on topics relevant to key clients and agency
• Support translation of complex concepts into simple, powerful narratives