🛠 Tech Stack

💼 About This Role

You'll join AEG's Paid Media team for data-driven campaign analysis across digital channels like Google Analytics and native ad platforms. Your insights will optimize media spend and drive ticket sales for major events and festivals. This role partners with Data, Product, and Engineering teams to build measurement frameworks.

🎯 What You'll Do

• Compile performance reports across digital channels using BI tools and GA4.
• Communicate actionable insights to optimize media plans and budgets.
• Build measurement plans and attribution models to evaluate ROI.
• Partner with data teams to manage data pipelines and ensure tracking accuracy.

📋 Requirements

• BA/BS in Marketing, Math, Economics, or Business.
• 4-6 years of analytics experience in digital marketing.
• Proficiency in Google Analytics/GA4 and Google Tag Manager.
• Experience with SQL for querying large datasets.

✨ Nice to Have

• Knowledge of attribution models and media mix modeling.
• Experience with tools like Datorama, DOMO, or BigQuery.
• Understanding of privacy implications and cookieless tracking.

🎁 Benefits & Perks

• 🏖️ Paid Time Off including holidays, vacation, and sick leave.
• 🏥 Medical, dental, and vision insurance.
• 💰 401k Plan with 3% employer match.
• 👶 Parental leave.
• 🏋️ Wellness offerings.

📨 Hiring Process

Estimated timeline: 2-3 weeks · AI estimate

1. 1Recruiter Screen· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Technical/Data Analysis Task· 1 hour