6h ago
Demand Generation Manager
United States
$115,000-$160,000 / year
full-timemid Remotecybersecurity
π Tech Stack
πΌ About This Role
You'll own execution and optimization of Panther's digital demand generation engine. Your core impact will be scalable pipeline creation through paid media, lifecycle marketing, and organic social programs targeting security practitioners. You'll act as primary liaison with our digital agency, managing day-to-day campaign execution.
π― What You'll Do
- Plan and execute integrated digital demand generation campaigns
- Manage paid media strategy and external agency relationships
- Own organic social media execution and growth
- Manage campaign setup across email, landing pages, and digital channels
π Requirements
- 4+ years experience in B2B demand generation, digital marketing, or ABM
- Experience managing multi-touch campaigns and complex buyer journeys
- Strong knowledge of marketing automation and CRM systems
- Analytical mindset with ability to interpret campaign data
0 0 0