💼 About This Role

You'll lead measurement initiatives for JioStar's Sports properties, designing campaign effectiveness studies and translating data into compelling advertiser stories. You'll collaborate with cross-functional teams to demonstrate advertising impact.

🎯 What You'll Do

• Set up and execute campaign measurement studies like Brand Lift Studies.
• Translate measurement outputs into compelling narratives and case studies.
• Analyze campaign performance to derive actionable insights.
• Identify business challenges and propose data-driven solutions.

📋 Requirements

• 4-7 years of experience in brand, media, or marketing measurement.
• Experience with advertising effectiveness measurement like Brand Lift Studies.
• Ability to recommend KPIs based on brand objectives.

✨ Nice to Have

• BARC knowledge or familiarity with media measurement ecosystems.
• Experience in sports advertising.

🎁 Benefits & Perks

• 🏢 Onsite work in Mumbai.

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter Call· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Case Study / Presentation· 60 min