1d ago

Director of Marketing

New Jersey

$180k-$250k / yearest.

full-timelead Remotesoftware

🛠 Tech Stack

💼 About This Role

You'll lead the full marketing funnel—from brand awareness through retention—for a company in an under-innovated sector. You'll define growth strategies, evolve the brand, and drive revenue as a key member of the Leadership Team. This remote role offers the chance to redefine a brand in a competitive market while collaborating across departments.

🎯 What You'll Do

  • Own the full marketing funnel across B2B2E and DTC
  • Define and execute holistic growth strategy integrating brand, performance, and lifecycle
  • Translate company priorities into clear marketing roadmaps tied to revenue
  • Lead brand positioning, voice, visual identity, and narrative across all touchpoints

📋 Requirements

  • Bachelor's degree in Marketing, Business, or related field
  • 7-10 years of experience in performance marketing across paid, earned, and owned channels
  • Hands-on experience with full funnel campaigns including broadcast media, Google, Meta, and SEO/AEO/GEO
  • Strong analytical skills with ability to interpret complex data and turn insights into strategies

✨ Nice to Have

  • MBA or relevant certifications
  • Experience managing multi-channel ad budgets and optimizing for various KPIs
  • Knowledge of digital marketing tools such as Google Analytics, Google Ads, and Facebook Ads Manager

🎁 Benefits & Perks

  • 🏖️ Remote role
  • 🏥 Medical, dental, and vision insurance
  • 💰 401(k) retirement plan with company match
  • 👶 Paid parental leave
  • 🎓 Tuition assistance

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

  1. 1Recruiter phone screen· 30 min
  2. 2Hiring manager interview· 60 min
  3. 3Leadership panel· 60 min
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