3h ago
Field Marketing Manager
Austin, Texas, United States
~$120,000-$160,000 / yearest.
C
full-timesenior RemoteSpend management / Enterprise SaaS
🛠 Tech Stack
💼 About This Role
You'll join Coupa's North America field marketing team to create in-person and virtual events that drive pipeline growth. You'll partner with sales and marketing teams to target key accounts using 6sense and Marketo. This role offers hands-on impact on revenue through strategic event execution.
🎯 What You'll Do
- Collaborate with sales leadership to develop event strategies for pipeline goals.
- Partner with cross-functional teams for consistent messaging across field events.
- Engage target accounts for prospecting across Procurement, Finance, and Supply Chain.
- Use 6Sense intent data to optimize programs and drive account engagement.
📋 Requirements
- 5+ years in Enterprise B2B marketing with field marketing expertise.
- Demonstrated success running regional and national field events impacting pipeline.
- Working knowledge of 6sense, Folloze, Marketo, Salesforce.
- Experience partnering with sales leadership to co-develop account plans.
✨ Nice to Have
- Experience with LinkedIn Campaign Manager and Tableau.
- Strong analytical mindset for reporting and insights.
- Willingness to travel 20-30%.
🎁 Benefits & Perks
- 🏖️ Unlimited PTO
- 🏥 Comprehensive health insurance
- 📈 Equity grants
- 🎓 Learning and development stipend
- 💼 Remote work flexibility
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