1h ago
Strategy Director
San Francisco
director Hybriddigital marketing
Tech Stack
Description
You will lead the strategic vision for a major tech client, acting as the bridge between marketing goals and digital reality. You'll define web ecosystem strategies, craft persuasive pitch narratives, and orchestrate user journeys that drive acquisition and brand love.
Requirements
- 10+ years in Digital Strategy, UX Strategy, or Experience Strategy
- Experience at digital agencies treating website as primary marketing channel
- Proven pitch experience for large-scale digital projects
- Expert proficiency in Keynote/Google Slides
- Strong grasp of UX fundamentals (IA, wireframing, user research)
Responsibilities
- Lead author of pitch deck for site strategy and digital experiences
- Define user journeys from ad to landing page to product
- Partner with Client Directors to pitch proactive ideas
- Define Information Architecture and Content Strategy with marketing mindset
- Consolidate disparate microsites into cohesive brand experience
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