10h ago
Performance Marketing Manager
Boston
β¨ $120k-$160k / yearest.
full-timesenior Remotesoftware
π Tech Stack
πΌ About This Role
You'll own and scale paid media at AfterShip, serving as the technical expert driving top-of-funnel pipeline growth across ICP accounts. You'll optimize bidding strategies and creative testing while building a consistent pipeline engine for sales. This role offers significant autonomy and direct support from the VP of Marketing.
π― What You'll Do
- Own always-on ICP campaigns across Google Search, LinkedIn, paid social, and retargeting
- Drive paid amplification for product launches, events, and brand campaigns
- Optimize performance through hypothesis-driven A/B testing
- Manage monthly budget allocation across channels based on performance data
π Requirements
- 5+ years of B2B paid media experience in SaaS
- Hands-on experience with Google Ads and LinkedIn Ads
- Pipeline-first marketer with focus on MQLs and demos
- Strong understanding of marketing attribution and conversion tracking
β¨ Nice to Have
- Experience with paid social, retargeting, and app store advertising
- Experience managing campaigns directly within ad platforms
- Collaboration skills across distributed teams
π Benefits & Perks
- ποΈ Flexible remote work
- π Great Place to Work Certified
- π Innovative inclusive culture
- π Ambitious mission with real impact
- π± Career growth and development opportunities
π¨ Hiring Process
Estimated timeline: 2-3 weeks Β· AI estimate
- 1Recruiter CallΒ· 30 min
- 2Hiring Manager InterviewΒ· 60 min
- 3Technical/Paid Media AssessmentΒ· 60 min
- 4Final Interview with VP MarketingΒ· 45 min
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