💼 About This Role

You'll plan and execute data-driven marketing campaigns for user acquisition and retention at the world's largest cryptocurrency exchange. You'll leverage segmentation and personalization to maximize user activation and lifetime value across European markets.

🎯 What You'll Do

• Plan and execute marketing campaigns for user acquisition, retention, and referrals.
• Develop lifecycle campaigns to maximize user activation and lifetime value.
• Analyze campaign data and user behavior to drive decisions and optimize performance.
• Conduct A/B testing and collaborate with cross-functional teams for campaign success.

📋 Requirements

• Minimum 3 years of experience in digital marketing or campaign management.
• Analytical and data-driven mindset with user behavior analysis experience.
• Proven experience executing lifecycle and acquisition campaigns.
• Knowledge of segmentation, automation, A/B testing, and funnel optimization.

✨ Nice to Have

• Bilingual capability in Spanish and Portuguese.
• Interest in cryptocurrencies, blockchain, and fintech.
• Experience with crypto or fintech marketing tools.

🎁 Benefits & Perks

• 🌍 Remote work flexibility.
• 💼 Full-time position with global impact.
• 📈 Career growth in a leading crypto company.

🚩 Heads Up

• Requires 3+ years experience but no salary range provided.
• Bilingual requirement (Spanish/Portuguese) may limit candidates.
• Role mixes campaign management with growth hacking expectations.