💼 About This Role

You'll spearhead the full marketing engine, driving brand awareness, growth, and lifecycle strategies. Your strategic vision will influence the company's narrative and significantly impact revenue growth in a historically under-innovated sector. You'll have the opportunity to redefine the brand in a competitive market.

🎯 What You'll Do

• Own full marketing funnel across B2B2E and DTC.
• Define and execute holistic growth strategy.
• Translate company priorities into clear marketing roadmaps.
• Serve as key voice in company-level strategy as Leadership Team member.
• Evolve brand positioning, voice, visual identity, and narrative.

📋 Requirements

• Bachelor's degree in Marketing, Business, or related field.
• 7-10 years of experience in performance marketing across paid, earned, and owned channels.
• Hands-on experience with full funnel campaigns including broadcast media, Google, Meta, and SEO/AEO/GEO.
• Experience managing multi-channel ad budgets and optimizing for various KPIs.

✨ Nice to Have

• MBA or relevant certifications.
• Knowledge of digital marketing tools like Google Analytics, Google Ads, and Facebook Ads Manager.
• Exceptional leadership skills and ability to coach teams.

🎁 Benefits & Perks

• 🏥 Medical, dental, and vision insurance
• 💰 401(k) with company match
• 🏖️ Paid sick leave and vacation days
• 👶 Paid parental leave and holidays
• 📚 Tuition assistance and enhanced family support

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter Call· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Cross-functional Panel· 60 min