10h ago

Senior Product Marketing Manager, GTM Strategy

Charlotte, NC

✨ $150k-$200k / yearest.

full-timesenior Remotesoftware

πŸ›  Tech Stack

πŸ’Ό About This Role

You'll own the full go-to-market blueprint for invoice and payment solutions, sitting at the intersection of marketing, sales, finance, and product. Your work will drive expansion upmarket and have immediate revenue impact. You'll blend strategic modeling with hands-on execution, from TAM analysis to sales enablement.

🎯 What You'll Do

  • Define and maintain TAM/SOM/SAM models for market sizing
  • Own positioning and messaging architecture for target segments
  • Lead end-to-end GTM planning and launch execution
  • Develop sales enablement materials like scripts and ROI tools

πŸ“‹ Requirements

  • 5–8+ years in product marketing or GTM strategy at B2B SaaS
  • Proven experience owning positioning, messaging, and launch execution
  • Strong analytical skills with TAM modeling and pipeline metrics
  • Cross-functional leadership aligning sales, product, and finance

✨ Nice to Have

  • MBA from a top-tier program
  • Fintech, payments, or AP automation experience

🎁 Benefits & Perks

  • πŸ–οΈ Remote-first culture
  • πŸ’° Competitive compensation with equity
  • πŸ₯ Comprehensive health benefits

πŸ“¨ Hiring Process

Estimated timeline: 2-4 weeks Β· AI estimate

  1. 1Recruiter phone screenΒ· 30 min
  2. 2Hiring manager interviewΒ· 45 min
  3. 3Panel interviewΒ· 60 min
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