Tech Stack

Description

You will define how users interact with advertising across Roku's ecosystem, working on native and interactive ad formats that balance revenue with user experience. You'll assist in the full lifecycle of new ad formats from concept to launch, author PRDs, conduct market research, set up A/B tests, and coordinate cross-functionally between Sales, Marketing, and Engineering.

Requirements

• Analytical rigor with SQL or visualization tools
• Customer empathy with focus on user experience
• Technical curiosity about digital ad stack
• Strong communication skills
• 0-2 years experience in product management, digital marketing, or technical field

Responsibilities

• Assist in end-to-end lifecycle of new ad formats
• Author detailed PRDs and user stories
• Conduct competitive analysis and user research
• Partner with Data Science to set up A/B tests
• Lead internal dogfooding and QA process