5h ago

Senior Lifecycle Marketing Manager

Michigan

โœจ $100k-$130k / yearest.

full-timemid Remotehealthcare

๐Ÿ’ผ About This Role

You'll shape and execute a groundbreaking lifecycle and retention marketing program for a new women's health offering, directly impacting patient trust and engagement. Leveraging data and clinical collaboration, you'll drive better health outcomes from the ground up. This role offers the chance to build something meaningful in women's healthcare.

๐ŸŽฏ What You'll Do

  • Own day-to-day execution of lifecycle channels and retention strategy
  • Build 0-to-1 testing engine for automated messaging journeys
  • Collaborate with Clinical and Operations to improve patient satisfaction
  • Synthesize data to optimize end-to-end funnel and communications

๐Ÿ“‹ Requirements

  • 2-5 years of DTC lifecycle marketing experience
  • Experience owning email and SMS channels for retention
  • Strong problem-solving in ambiguous 0-to-1 environments
  • Ability to translate data into actionable insights

โœจ Nice to Have

  • Experience in women's health or healthcare
  • Builder mentality in startup settings
  • Balanced creative and data-driven decision making

๐ŸŽ Benefits & Perks

  • ๐Ÿฅ Competitive healthcare benefits
  • ๐Ÿ“ˆ Generous equity compensation
  • ๐Ÿ–๏ธ Generous PTO policy
  • ๐Ÿ’ก Opportunity to impact patient care
  • ๐Ÿค Collaborative and fast-paced environment

๐Ÿ“จ Hiring Process

Estimated timeline: 2-4 weeks ยท AI estimate

  1. 1Initial Screenยท 30 min
  2. 2Hiring Manager Interviewยท 45 min
  3. 3Panel Interviewยท 60 min
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