1d ago
Vice President, Marketing
US
$200k-$240k / year
full-timedirector Remotehealthcare
๐ Tech Stack
๐ผ About This Role
You'll lead enterprise-wide marketing strategy for a mission-driven healthcare organization, shaping brand, growth, and engagement initiatives. You'll build data-driven marketing systems powered by automation and AI, driving enrollment and payer relationships. This executive role offers direct impact on organizational expansion and patient access.
๐ฏ What You'll Do
- Define and lead enterprise-wide marketing strategy across brand, growth, communications, and engagement
- Build, scale, and lead a high-performing marketing organization leveraging automation and AI
- Develop consistent brand identity reflecting clinical excellence and family-centered care
- Oversee integrated marketing strategies across B2B, B2B2C, and direct-to-consumer segments
๐ Requirements
- 15+ years of marketing experience, preferably in healthcare or health tech
- 10+ years of leadership experience managing and scaling marketing teams
- Proven success leading integrated marketing strategies across B2B, B2B2C, and DTC models
- Deep understanding of healthcare ecosystems, payers, providers, and value-based care
โจ Nice to Have
- Experience engaging Medicaid populations and underserved communities
- Strong background in data-driven, technology-enabled marketing organizations
- Ability to translate complex healthcare topics into accessible messaging
๐ Benefits & Perks
- ๐ฐ Competitive salary $200,000โ$240,000 plus bonus
- ๐๏ธ 20 days PTO, 10 company holidays, 2 floating holidays
- ๐ฅ Medical, dental, vision insurance with FSA/HSA options
- ๐ 401(k) plan with 4% company match, vested immediately
- ๐ถ Paid parental leave and flexible work environment
๐จ Hiring Process
Estimated timeline: 3-4 weeks ยท AI estimate
- 1Recruiter Screenยท 30 min
- 2Hiring Manager Interviewยท 45 min
- 3Executive Interviewยท 60 min
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