4h ago
Manager, Programmatic
New York, New York, United States
full-timemanagerMarketing and Advertising
Tech Stack
Description
You will oversee the execution and day-to-day management of addressable activation campaigns, serving as the hands-on-keyboard platform expert. You'll define optimization parameters, mentor junior team members, and act as a point of escalation for complex setups and platform nuances, ensuring performance pacing and client success.
Requirements
- Deep expertise across buying platforms like DV360, The Trade Desk, Roku, etc.
- Proven track record of building vendor relationships and developing solutions
- Intermediate knowledge of ad tech platforms and data analysis
- Advanced communication and collaboration skills
- Experience with project/account management and team management
Responsibilities
- Own execution and day-to-day management of client assignments
- Lead vendor strategy and approve selections
- Define optimization parameters and vet suggestions from partners
- Develop reporting dashboards for clean, actionable client reporting
- Supervise and mentor team members
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