4h ago

Manager, Programmatic

New York, New York, United States
full-timemanagerMarketing and Advertising

Tech Stack

Description

You will oversee the execution and day-to-day management of addressable activation campaigns, serving as the hands-on-keyboard platform expert. You'll define optimization parameters, mentor junior team members, and act as a point of escalation for complex setups and platform nuances, ensuring performance pacing and client success.

Requirements

  • Deep expertise across buying platforms like DV360, The Trade Desk, Roku, etc.
  • Proven track record of building vendor relationships and developing solutions
  • Intermediate knowledge of ad tech platforms and data analysis
  • Advanced communication and collaboration skills
  • Experience with project/account management and team management

Responsibilities

  • Own execution and day-to-day management of client assignments
  • Lead vendor strategy and approve selections
  • Define optimization parameters and vet suggestions from partners
  • Develop reporting dashboards for clean, actionable client reporting
  • Supervise and mentor team members
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