15h ago

Content Marketing Strategist

Edmonton, AB | Toronto, ON | Vancouver, BC | Kitchener, ON

$71.4k-$96.6k / year

full-time Hybridsoftware

๐Ÿ›  Tech Stack

๐Ÿ’ผ About This Role

You'll shape content strategy across AI-powered search engines and high-intent organic journeys. You'll execute high-quality, conversion-focused content that drives traffic and leads for home service businesses. This role blends editorial judgment with search expertise in emerging AI-driven discovery surfaces.

๐ŸŽฏ What You'll Do

  • Shape content strategy across search engines and LLM discovery
  • Execute high-quality content from SEO briefs with minimal revisions
  • Build and maintain content clusters that reinforce topic authority
  • Monitor generative search trends across Google SGE, ChatGPT, and Perplexity

๐Ÿ“‹ Requirements

  • Experience taking SEO/AI search briefs and producing conversion-focused content in B2B/SaaS
  • Strong understanding of search behaviour in AI-powered and traditional channels
  • Proven ability to write engaging content aligned with user intent and brand standards
  • Familiarity with Google Search Console and keyword tools like AHREFs or SEMrush

โœจ Nice to Have

  • Experience with content clusters and pillar assets
  • Knowledge of generative search trends
  • Ability to work across teams including Product Marketing and Design

๐ŸŽ Benefits & Perks

  • ๐Ÿ–๏ธ Unlimited PTO
  • ๐Ÿฅ Health and dental coverage
  • ๐Ÿ“ˆ Equity options
  • ๐Ÿ’ป Home office stipend

๐Ÿ“จ Hiring Process

Estimated timeline: 3-5 weeks ยท AI estimate

  1. 1Recruiter Phone Screenยท 30 min
  2. 2Hiring Manager Interviewยท 45 min
  3. 3Technical Assessmentยท 1 hour
  4. 4Panel Interviewยท 1 hour
  5. 5Offerยท 30 min
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