1d ago
Senior Manager CRM, Marvel Strike Force
Barcelona, Spain
β¨ $120k-$160k / yearest.
full-timeseniorgaming
π Tech Stack
πΌ About This Role
You'll own the end-to-end player communication ecosystem for Marvel Strike Force, partnering with Product, Live Ops, and Marketing to optimize engagement and retention. You'll drive lifecycle strategies across key player segments and ensure cohesive brand messaging across all CRM touchpoints. This role offers the opportunity to shape player journeys for a top mobile game in a leading games company.
π― What You'll Do
- Own CRM and lifecycle communication calendar aligning with live ops events
- Develop messaging across push, email, and in-game surfaces
- Influence feature design to improve communication reach and effectiveness
- Analyze campaign performance and translate insights into improvements
π Requirements
- 5+ years in CRM, lifecycle marketing, or growth roles
- Proven experience in midcore mobile games
- Proficiency with CRM platforms like Braze or Iterable
- Strong analytical mindset with data-driven strategy experience
β¨ Nice to Have
- Experience managing editorial calendars in live service environments
- Creative copywriting skills for high-performing campaigns
π Benefits & Perks
- ποΈ Flexible PTO
- π» Remote work options
- π Career development opportunities
- π₯ Health insurance
π¨ Hiring Process
Estimated timeline: 2-4 weeks Β· AI estimate
- 1Phone ScreenΒ· 30 min
- 2Technical InterviewΒ· 60 min
- 3Final RoundΒ· 90 min
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