Tech Stack

Description

You will lead primary research projects to help Roku advertisers succeed, designing methodologies and delivering insights. You'll work autonomously in a fast-paced environment, collaborating with cross-functional teams to shape TV advertising.

Requirements

• 5-8 years experience with primary, secondary and AI-driven research
• Broad methodological toolkit including surveys, ad testing, focus groups
• Media and streaming entertainment experience preferred
• Exceptional analytical and problem-solving skills
• Familiarity with Qualtrics, SQL, Displayr, Tableau

Responsibilities

• Independently scope and lead end-to-end primary research studies
• Work with cross-functional teams to support advertisers and build narratives
• Leverage syndicated data sources to answer client questions
• Lead and present lift measurement for clients
• Mentor junior teammates through knowledge sharing