1h ago

Manager, Paid Social (Retail)

New York, New York, United States
full-timesenioradvertising

Tech Stack

Description

You will lead a team of Paid Social Associates and Sr. Associates, overseeing paid social campaigns across platforms like Facebook, Instagram, and TikTok. You'll manage day-to-day operations, mentor your team, and ensure client goals are met while fostering strong relationships and delivering top-tier campaigns.

Requirements

  • Substantial experience in account management, planning, or performance media
  • Strong working understanding of Paid Social platforms (Facebook, Instagram, etc.)
  • Experience managing enterprise-level paid social accounts with diverse budgets
  • Proven ability to translate client goals into paid media strategy using online technologies
  • Excellent written and verbal communication skills

Responsibilities

  • Oversee Paid Social Associates and Sr. Associates, own their career development
  • Develop, optimize, and maintain paid social campaigns, coordinating assets and budgets
  • Integrate paid social strategy into multi-channel holistic recommendations
  • Analyze data and provide insights and optimization recommendations using quantitative skills
  • Develop and execute campaign tests to generate client-specific insights
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