1d ago

Email Marketing Coordinator

Kuala Lumpur, Malaysia

$50k-$70k / yearest.

full-timemide-commerce

🛠 Tech Stack

💼 About This Role

You'll execute and optimize email and SMS marketing campaigns to drive customer engagement and revenue for the #1 pickleball brand. You'll own lifecycle flows, list segmentation, and performance analysis to enhance personalization and retention. This role offers a chance to shape the brand's global marketing in a fast-growing industry.

🎯 What You'll Do

  • Build and execute email and SMS marketing campaigns
  • Develop and refine automated lifecycle flows
  • Conduct A/B testing on subject lines, creative, and CTAs
  • Track campaign metrics and provide performance insights

📋 Requirements

  • 2+ years of experience in email marketing or marketing automation
  • Proficiency with email marketing platforms like Maestra or Klaviyo
  • Strong understanding of SMS marketing and deliverability
  • Ability to interpret performance data and apply insights

✨ Nice to Have

  • Bachelor's degree in Marketing or related field
  • Experience with Customer Data Platforms (CDPs)
  • Familiarity with Google Analytics or Looker Studio

🎁 Benefits & Perks

  • 🏖️ Competitive salary and benefits
  • 📈 Growth opportunities
  • 🏓 Work with #1 brand in pickleball
  • 🎨 High-impact projects seen by millions

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

  1. 1Recruiter Screen· 30 min
  2. 2Hiring Manager Interview· 45 min
  3. 3Skills Assessment· 60 min
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