1d ago
Email Marketing Coordinator
Kuala Lumpur, Malaysia
✨ $50k-$70k / yearest.
full-timemide-commerce
🛠 Tech Stack
💼 About This Role
You'll execute and optimize email and SMS marketing campaigns to drive customer engagement and revenue for the #1 pickleball brand. You'll own lifecycle flows, list segmentation, and performance analysis to enhance personalization and retention. This role offers a chance to shape the brand's global marketing in a fast-growing industry.
🎯 What You'll Do
- Build and execute email and SMS marketing campaigns
- Develop and refine automated lifecycle flows
- Conduct A/B testing on subject lines, creative, and CTAs
- Track campaign metrics and provide performance insights
📋 Requirements
- 2+ years of experience in email marketing or marketing automation
- Proficiency with email marketing platforms like Maestra or Klaviyo
- Strong understanding of SMS marketing and deliverability
- Ability to interpret performance data and apply insights
✨ Nice to Have
- Bachelor's degree in Marketing or related field
- Experience with Customer Data Platforms (CDPs)
- Familiarity with Google Analytics or Looker Studio
🎁 Benefits & Perks
- 🏖️ Competitive salary and benefits
- 📈 Growth opportunities
- 🏓 Work with #1 brand in pickleball
- 🎨 High-impact projects seen by millions
📨 Hiring Process
Estimated timeline: 2-4 weeks · AI estimate
- 1Recruiter Screen· 30 min
- 2Hiring Manager Interview· 45 min
- 3Skills Assessment· 60 min
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