💼 About This Role

You'll shape messaging and content for educational offerings, collaborating with Sales and District Success teams. Your core impact is driving product usage and customer acquisition through clear, compelling materials. As the first Product Marketing Specialist, you'll build the marketing function from the ground up.

🎯 What You'll Do

• Develop core messaging framework for product offerings.
• Create marketing materials for Sales and District Success teams.
• Produce accessible content translating instructional concepts.
• Collaborate with Product team to manage timelines and deliverables.

📋 Requirements

• 4-7 years of Product Marketing experience, preferably in EdTech.
• Experience with branding, messaging, positioning, and product launches.
• Strong writing and communication skills.
• Customer-focused attitude and collaborative approach.

✨ Nice to Have

• Experience in building a new function within an organization.
• Familiarity with K-12 education and product marketing.
• Understanding of district purchasing decisions and timelines.

🎁 Benefits & Perks

• 💰 Competitive salary of $105,000 - $115,000
• 🏥 Comprehensive health, dental, and vision insurance
• 🏦 401(k) with 4% employer match
• 🏖️ Generous PTO, paid holidays, and family leave
• 🖥️ Home office stipend for remote work

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter Phone Screen· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Case Study or Presentation· 60 min