Tech Stack

Description

You will support clients' day-to-day tasks while driving long-term objectives, managing and optimizing email and lifecycle campaigns. Your role includes campaign creation, A/B testing, reporting, and collaborating with creative, client service, and analytics teams to drive growth and retention.

Requirements

• 1-2 years experience in lifecycle email marketing or CRM, preferably at agency, brand, or ad tech
• Previous experience with marketing automation software
• Working knowledge of Excel and ability to present data to clients
• Experience with ESP reporting, Google Analytics, and editing HTML
• Expertise with Braze (data extensions, testing, dynamic live proofs)

Responsibilities

• Support clients' day-to-day tasks while driving long-term objectives
• Manage, create, optimize, and report on lifecycle campaigns
• Conduct A/B testing to improve campaign performance
• Plan weekly/monthly campaign calendar and perform reporting
• Perform end-to-end project development including building, testing, QA, and deployment