🛠 Tech Stack

💼 About This Role

You'll lead growth marketing strategy for both D2C and B2B channels at Stepful, a mission-driven EdTech company backed by Y Combinator. You'll own a multi-million dollar budget, build and mentor a team, and drive full-funnel optimization across paid and organic channels. This high-impact role reports to the VP of Growth Marketing and is hybrid in NYC.

🎯 What You'll Do

• Define and execute growth strategy for D2C and B2B channels
• Build, mentor, and lead a team of growth marketers
• Oversee end-to-end campaign strategy across Meta, TikTok, YouTube, and search
• Manage and optimize multi-million dollar monthly budgets, owning CAC, LTV, and ROI

📋 Requirements

• 8+ years of growth marketing experience
• 3+ years in a leadership/people management role
• Proven track record at a high-growth startup overseeing D2C and B2B initiatives
• Hands-on expertise in paid social and search, managing budgets exceeding $2M+ per month

✨ Nice to Have

• Experience in EdTech, healthcare, or mission-driven D2C industry

🎁 Benefits & Perks

• 📈 Meaningful Equity Stake
• 🏥 Subsidized Medical, Dental, and Vision insurance
• 🏖️ Open vacation policy with 15 days PTO guidance and year-end closure
• 🌍 15 work-from-anywhere days
• 💰 401(k) and commuter benefits