2h ago

Associate Product Manager, Ad Experiences

Santa Monica, California

$150,000-$200,000 / year

full-timejuniorStreaming / Ad Tech

Tech Stack

Description

You will help define how users interact with advertising across Roku's ecosystem, working on next-generation ad formats. This early-career role involves feature execution, writing PRDs, conducting market research, and collaborating with data science and engineering teams to deliver high-quality ad experiences while balancing revenue and viewer satisfaction.

Requirements

  • 0-2 years experience in product management, digital marketing, or technical field
  • Bachelor's degree in technical or business-related field (Computer Science, Engineering, or similar)
  • Analytical rigor with SQL or data visualization tools (Tableau/Looker)
  • Strong communication skills
  • Technical curiosity about digital ad stack

Responsibilities

  • Assist in end-to-end lifecycle of new ad formats from concept to launch
  • Author PRDs and user stories translating business needs into actionable requirements
  • Conduct competitive analysis and user research on interactive advertising trends
  • Set up A/B tests and monitor performance metrics like CTR and engagement
  • Coordinate cross-functionally with Sales, Marketing, and Engineering
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