1h ago

Marketing Operations Specialist (Lead Generation)

Bangalore
full-timemidFintech

Tech Stack

Description

In this role, you'll support Stripe's Marketing team by generating post-campaign summaries, mapping prospect journeys, and enriching contact lists for accurate outreach. You'll help assess lead quality, coordinate with regional teams, and ensure high-quality deliverables to support Stripe's global growth.

Requirements

  • Bachelor's degree in Marketing, Business, or related field preferred
  • 2+ years of experience in marketing operations or related field
  • 2+ years of experience with Marketo
  • Proficiency in Salesforce with reporting/dashboard skills
  • Strong analytical skills and attention to detail

Responsibilities

  • Report on campaign performance to assess lead quality and persona alignment
  • Summarize MQL data post-campaign and evaluate lead qualification and routing
  • Coordinate with regional marketing teams to audit, clean, and enrich contact lists
  • Generate reports and dashboards in Salesforce for campaign attribution and sales follow-up effectiveness
  • Monitor lead flow and system performance, identifying improvement opportunities
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