🛠 Tech Stack

💼 About This Role

You'll analyze marketing performance and user behavior to drive data-informed strategies for Binance's LATAM expansion. Your insights will directly optimize campaigns and user operations for the world's largest crypto exchange. You'll collaborate with marketing teams to build data monitoring systems and present findings using visualization tools.

🎯 What You'll Do

• Analyze marketing campaign performance and customer behavior.
• Develop and maintain marketing dashboards and KPI reports.
• Conduct competitor analysis and market research.
• Perform user segmentation and conversion analysis.

📋 Requirements

• Bachelor's degree in Statistics, Mathematics, or related field.
• Proven experience in marketing analysis or business intelligence.
• Proficiency in SQL and data visualization tools like Tableau or Power BI.
• Strong analytical skills with Excel proficiency.

✨ Nice to Have

• Knowledge of digital marketing channels and metrics.
• Experience with Python or R for statistical analysis.
• Knowledge of digital marketing channels and metrics.