💼 About This Role

You'll own core levers of Found's consumer growth engine, including paid acquisition, creative strategy, lifecycle, and conversion optimization. You'll improve CAC efficiency, increase lead-to-conversion rates, and launch new strategies driving measurable member growth. This role reports directly to the VP of Strategy, BizOps & Growth.

🎯 What You'll Do

• Set and execute paid media strategies aligned to growth targets
• Analyze attribution and cohort data to identify growth opportunities
• Partner with creative, product, and agency teams on ad concepts
• Build and prioritize testing roadmaps across channels and flows

📋 Requirements

• 4+ years in growth or performance marketing with CAC ownership
• Track record improving CAC or conversion at a consumer company
• Hands-on with Meta, Google, TikTok paid channels
• Strong analytical mindset using data for decisions

✨ Nice to Have

• Healthcare or regulated-industry experience
• Creator or influencer marketing experience
• Lifecycle or CRM marketing experience