Tech Stack

Description

You will help advertisers understand and improve their advertising effectiveness on Pinterest by conducting measurement tests, developing best practices, and collaborating with Sales and Product teams to drive performance and shape measurement strategies.

Requirements

• 5+ years digital ads measurement experience
• Bachelor's degree in Economics, Statistics, Math or equivalent
• Expertise in media mix modeling, sales lift, geo match tests, brand/conversion lift
• SQL programming experience with marketing/ad effectiveness datasets
• Strong analytical skills and ability to communicate complex concepts

Responsibilities

• Conduct measurement tests and analyses for advertisers
• Develop data-driven guidelines and best practices
• Improve Sales and advertiser comprehension of measurement through training
• Collaborate with global Measurement partners
• Engage in strategic conversations with advertisers' senior stakeholders