14h ago
Marketing Lead
Remote
โจ $135k-$175k / yearest.
full-timemid Remote
๐ผ About This Role
You'll be one of the first marketers at Goldsky, a data platform for stablecoin financial products, working closely with the Head of Marketing. You'll own campaigns, launches, and content to put Goldsky on the map as the data platform for stablecoin products, translating the product into a fintech story and running end-to-end launches with a player-coach mindset. This high-leverage role lets you shape marketing operations at a pivotal moment in stablecoin adoption.
๐ฏ What You'll Do
- Own marketing execution across product marketing, content, demand gen, lifecycle, and events.
- Translate Goldsky's products into messaging frameworks and sales collateral for fintech leaders.
- Run launches end to end coordinating with product, engineering, and design.
- Build the content engine writing technical posts, customer stories, and thought leadership.
- Operate paid, organic, ABM, and partner channels to generate pipeline.
๐ Requirements
- 5 to 8 years of B2B marketing experience at an infrastructure, fintech, or devtools company.
- Strong writing ability to produce customer stories, launch blogs, and sales one-pagers.
- Comfort with technical products like stablecoins, payments rails, and real-time data.
- Measurement-oriented with ability to set up dashboards and analyze pipeline drivers.
โจ Nice to Have
- Experience with a brand or product reposition.
- Direct experience marketing to fintechs, banks, or financial institutions.
- Built or owned an ABM program targeting enterprise accounts.
๐ Benefits & Perks
- ๐ฅ Health Insurance: Employer-paid medical, dental, vision for you and family.
- ๐๏ธ Flexible Time Off: Take time to recharge as needed.
- ๐ฐ 401(k) plan: Retirement savings through Vestwell.
- ๐ป Home Office Stipend: $2,000 to create your dream office.
- ๐ Semi-Annual Travel: Company on-sites and retreats around the globe.
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Recruiter Callยท 30 min
- 2Hiring Manager Interviewยท 45 min
- 3Technical Interviewยท 60 min
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