5h ago

Sr. Innovation Brand Manager

Remote US

$120k-$140k / year

full-timesenior Remotemanufacturing

🛠 Tech Stack

💼 About This Role

You'll lead the multi-year innovation pipeline for a fast-growing cat nutrition brand, owning projects from concept to launch. You'll partner cross-functionally to drive go-to-market strategies and ensure products resonate with cats and their humans. This fully remote role offers equity and a 4-day work week.

🎯 What You'll Do

  • Develop and manage a multi-year innovation strategy and project timelines.
  • Facilitate cross-functional meetings to align stakeholders on objectives.
  • Write product briefs that combine insights with brand storytelling.
  • Analyze post-launch performance to inform future innovation opportunities.

📋 Requirements

  • 4+ years in product marketing, innovation, or brand management.
  • Experience launching new products with measurable revenue impact.
  • Skilled in cross-functional project management using tools like Notion.
  • Strong analytical skills to leverage customer insights and market data.

✨ Nice to Have

  • CPG industry experience is a huge plus.
  • Deep understanding of the cat product category.

🎁 Benefits & Perks

  • 🏖️ Unlimited PTO
  • 🕐 4-day work week
  • 🏥 Fully paid Health, Vision, Dental
  • 🐱 Free cat food every month
  • 🏡 Fully remote culture
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