🛠 Tech Stack

💼 About This Role

You'll own and scale email and lifecycle marketing campaigns to drive member enrollment, activation, and retention for a digital health platform targeting chronic conditions. You'll partner across Marketing, Communications, and Product to deliver personalized, data-driven campaigns at every touchpoint.

🎯 What You'll Do

• Build, launch, and optimize email campaigns in HubSpot or Customer.io
• Develop automated lifecycle journeys for acquisition, onboarding, and retention
• Create advanced audience segmentation strategies to improve targeting
• Track campaign performance and run A/B tests to improve effectiveness

📋 Requirements

• 3–5 years of experience in lifecycle, email, or CRM marketing
• Hands-on experience with marketing automation platforms (HubSpot, Customer.io, or similar)
• Strong understanding of segmentation, personalization, and customer journeys
• Experience analyzing campaign performance and making data-driven decisions

✨ Nice to Have

• Experience with direct mail or multi-channel campaign integration
• Familiarity with healthcare, digital health, or regulated industries
• Experience supporting enrollment or member engagement programs

🎁 Benefits & Perks

• 🏖️ Flexible PTO
• 🏠 Work from home options
• 💼 Comprehensive health, dental, and vision insurance
• 📚 Professional development budget and continuing education support
• 💊 Make an impact on chronic disease management

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter phone screen· 30 min
2. 2Hiring manager interview· 45 min
3. 3Technical or campaign exercise· 1 hour
4. 4Final interview loop· 1 hour