1d ago
Product Marketing Manager
Warsaw, Poland
โจ $75k-$95k / yearest.
full-timemid Hybridhealthcare
๐ Tech Stack
๐ผ About This Role
You'll own the conversion funnel from social media to subscription, turning content into high-converting funnels. You'll sharpen positioning across touchpoints and scale winning experiments.
๐ฏ What You'll Do
- Own conversion funnel from social media to in-app subscription
- Design, launch, and analyze A/B tests on hooks, creatives, funnels, landing pages
- Shape positioning and messaging with content creators and performance marketing
- Analyze user journey with Tableau and Clarity to identify drop-off points
- Build and optimize quiz funnels to convert viewers into paying users
๐ Requirements
- 1+ years in PMM, Content Marketing, or Digital Marketing
- Conversion-focused mindset with obsession over CTR and CR
- Hands-on experience with A/B testing
- Confident with Tableau and Clarity for analysis
โจ Nice to Have
- Experience building or optimizing Quiz Funnels
- Subscription business model experience
- Worked with performance marketing teams for organic/paid synergy
๐ Benefits & Perks
- ๐ Global Impact - support mental well-being of millions daily
- ๐ Expert Community - clubs, training, knowledge base, library
- ๐ข Autonomous Offices in Kyiv and Warsaw with breakfasts, lounges, massage chairs
- ๐ Sports Community - running, yoga, boxing, climbing, functional training
- ๐ Medical Insurance and well-being program
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Recruiter Callยท 30 min
- 2Hiring Manager Interviewยท 45 min
- 3Case Study / Taskยท 1 week
- 4Final Interviewยท 45 min
- 5Offerยท 1 week
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