1h ago

Senior Marketing Manager - Events

Atlanta, GA
full-timesenior

Description

You will own and evolve the global events program, leading a team to design, execute, and optimize a portfolio of events including webinars, conferences, and executive experiences. This high-visibility role involves translating business goals into a scalable events strategy and driving measurable pipeline and revenue impact.

Requirements

  • Action-oriented, embraces challenges with urgency and enthusiasm
  • Collaborative, partners across teams to achieve shared goals
  • Growth mindset, continuously improving skills and business knowledge
  • Learning agility, willing to take on unfamiliar tasks proactively
  • Results oriented, consistently achieves outcomes under tough circumstances

Responsibilities

  • Lead and mentor a high-performing events team, fostering growth and accountability
  • Design and execute global event portfolio across webinars, conferences, executive dinners, and roundtables
  • Translate business goals into annual events roadmap using tiered event model
  • Oversee event promotion strategies across email, digital, and partner channels
  • Define and track event KPIs: registrations, attendance, pipeline influence, revenue, and ROI
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