💼 About This Role

You'll lead growth and lifecycle strategy across the customer journey in a fast-growing AI-driven SaaS environment. You will directly influence how users discover, adopt, and engage with an emerging AI-powered platform, owning funnel performance and customer engagement initiatives. This role offers significant ownership and the opportunity to shape growth strategy from the ground up.

🎯 What You'll Do

• Own and optimize the full customer funnel from signup to retention
• Design and execute lifecycle marketing strategies across onboarding and re-engagement
• Lead trial-to-paid conversion initiatives through improved onboarding and pricing communication
• Run growth experiments and A/B tests to improve acquisition, engagement, and retention

📋 Requirements

• 6+ years in product marketing, growth marketing, or lifecycle marketing in SaaS
• Proven experience managing self-serve B2C or low-ACV B2B SaaS funnels with measurable impact
• Strong expertise in lifecycle marketing strategies including onboarding, winback, and in-product messaging
• Exceptional copywriting skills for landing pages, email campaigns, and conversion-focused communication

✨ Nice to Have

• Experience with behavioral analytics and customer segmentation
• Familiarity with AI-powered product experiences
• Native or near-native English communication skills

🎁 Benefits & Perks

• 🌍 Fully remote work with flexibility from anywhere
• 💰 Equity participation aligned with long-term company success
• 🎯 Milestone-based bonuses tied to lifecycle and growth performance
• 🛠️ Premium tooling access and software stipend

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter Screen· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Case Study / Presentation· 60 min