Description

You will lead the global customer marketing strategy to engage, retain, and expand relationships with international enterprise accounts. You'll design content and engagement programs for the entire customer journey, collaborating with Product Marketing, R&D, Sales, and Customer Success to drive platform adoption and user satisfaction.

Requirements

• Strategic and visionary leader experienced in customer marketing for global enterprise accounts
• Proven ability to design and execute lifecycle marketing programs
• Strong cross-functional collaboration skills with Product, Sales, and Customer Success teams
• Data-driven mindset with experience in market trends analysis
• Excellent storytelling and content strategy capabilities

Responsibilities

• Design and drive lifecycle marketing programs for enterprise customers to deepen engagement and accelerate expansion
• Collaborate cross-functionally with Customer Success, Sales, Product Marketing, and R&D on growth opportunities
• Develop segmentation and customer journey frameworks for executive and professional profiles
• Leverage data analytics to measure account health, engagement, and expansion potential
• Lead customer advocacy initiatives (case studies, video testimonials, analyst references) and define content strategy aligned with adoption journeys