💼 About This Role

You'll architect and scale the performance marketing engine for a pre-launch premium DTC frozen dog food subscription startup. This is a hands-on builder role owning end-to-end growth from zero to one. You'll oversee strategy, experimentation, and team/agency management in a high-ownership environment.

🎯 What You'll Do

• Set growth strategy and own North Star KPIs
• Prioritize and optimize diverse media channels
• Lead rapid creative testing and landing page sprints
• Select and manage agencies and full-time employees

📋 Requirements

• 10+ years in marketing with focus on growth and performance
• Experience with CPG, food, or retail brands
• Strong analytical skills and data-driven decision making
• Proven record driving cross-functional partnership

✨ Nice to Have

• E-commerce or subscription experience
• Experience with early-stage startups

🎁 Benefits & Perks

• 💰 Competitive base salary $200k-$250k
• ➕ Bonus and equity
• 🏖️ Hybrid work in Miami, FL