Tech Stack

Description

You will lead the design and delivery of an integrated digital ecosystem for live service and F2P games, owning the strategic roadmap across digital channels and ensuring seamless player journeys from discovery to retention. Partnering with product, live ops, and creative teams, you'll orchestrate cross-functional efforts to build scalable player experiences through each phase from Alpha to live service.

Requirements

• 10+ years in FTP, live service, digital strategy, product strategy, or platform strategy roles at a global tech company, cloud platform, or high-growth startup.
• Deep understanding of platform business models and multi-sided ecosystems.
• Experience aligning digital strategy with hardware/software/infrastructure product cycles.
• Proven success building roadmaps and experiences at the intersection of data, design, product, and GTM.
• Exceptional executive communication and cross-functional leadership skills.

Responsibilities

• Own the strategic roadmap for digital channels across the player lifecycle.
• Ensure seamless integration between game, digital touchpoints, and live service updates.
• Define how digital platforms support seasonal content drops, community campaigns, live ops, and monetization.
• Orchestrate the connected player journey across web, community, email/CRM, social, and in-game overlays.
• Partner with UX, platform, and tech teams to align CMS, CDP, CRM, and identity systems with player behaviors.
• Translate in-game events and features into high-impact digital experiences via Live Ops integration.
• Build and own the integrated roadmap from Private Alpha to Beta to Launch with phase-specific objectives.
• Define testable 'Experience Slices' to bring together gameplay, community, progression, and comms.
• Evaluate and implement digital tools for CMS, A/B testing, player segmentation, and personalization.
• Collaborate with Creative, Comms, Community, and UA to align messaging and digital activation plans.
• Stay ahead of F2P and live service digital trends and introduce new engagement methods outside the game.
• Serve as central orchestrator across marketing, product, dev, community, analytics, and operations.