10h ago
Email & Lifecycle Marketing Manager
Draper, Utah, United States; San Jose, California, United States
$90.9k-$133.7k / year
full-timemid
๐ Tech Stack
๐ผ About This Role
You'll lead email and lifecycle marketing at a rapidly growing fintech company. You'll own key lifecycle growth targets and drive measurable impact through automated, personalized campaigns.
๐ฏ What You'll Do
- Co-develop email/lifecycle marketing strategy with cross-functional teams
- Build and deploy campaigns using marketing automation platforms
- Design, test, and optimize A/B and multivariate experiments
- Track and report KPIs across lifecycle programs
๐ Requirements
- 4+ years of email or lifecycle marketing experience in B2B SaaS
- Deep expertise with marketing automation platforms (Inflection.io, Marketo, etc.)
- Proven track record of building and scaling automated, personalized lifecycle programs
- Strong segmentation, testing, and analytics skills
โจ Nice to Have
- Working knowledge of HTML/CSS for email template editing
- Familiarity with CRM systems (Salesforce or similar)
- Experience with AI tools and automation
๐ Benefits & Perks
- ๐ฅ Medical, dental, vision insurance
- ๐ฐ 401(k) retirement plan
- ๐๏ธ Paid time off and holidays
- ๐ Flexible spending health savings account
- ๐ Equity and sales incentive plans
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Recruiter Phone Screenยท 30 min
- 2Hiring Manager Interviewยท 45 min
- 3Technical/Panel Interviewยท 60 min
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