💼 About This Role

You'll orchestrate the successful launch and lifecycle of IoT and connected transportation solutions at Geotab. You'll align Product, Sales, Marketing, and Operations to drive revenue growth and market share. This role offers a chance to lead cross-functional GTM strategy at a global industry leader.

🎯 What You'll Do

• Develop comprehensive GTM strategies for product launches
• Lead cross-functional GTM readiness meetings
• Partner with product marketing on messaging and assets
• Define launch KPIs and monitor success with dashboards
• Conduct post-launch retrospectives for continuous improvement

📋 Requirements

• 8-10+ years in Go-To-Market, product marketing, or product management
• B2B technology environment experience
• Manufacturing data extraction and analysis skills
• High analytical ability with experience in global business cases

✨ Nice to Have

• Experience launching both software and hardware solutions
• Knowledge of channels like resellers, VARs, carriers, and direct sales

🎁 Benefits & Perks

• 🏖️ Great Place to Work™ certified
• 🎓 Opportunities to innovate
• 🏢 Fun and inclusive work culture
• 🏠 Hybrid working conditions

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter Screen· 30 min
2. 2Hiring Manager Interview· 60 min
3. 3Panel Interview· 60 min