💼 About This Role

You'll drive awareness and adoption of UpKeep's AI-powered CMMS portfolio at a fast-scaling SaaS company backed by Insight Partners. Your work will shape how AI transforms maintenance operations for over 4,000 companies including Shell and Marriott. You'll own differentiated positioning and full-cycle GTM launches for AI-infused features.

🎯 What You'll Do

• Partner with Product to shape GTM strategy for AI features
• Develop differentiated positioning and messaging across personas
• Create enablement assets: pitch decks, one-pagers, battlecards
• Monitor competitive landscape and deliver market intelligence

📋 Requirements

• Bachelor's degree
• 4+ years of product marketing in B2B SaaS
• Proven experience launching products connected to measurable outcomes
• Strong writing and storytelling skills

✨ Nice to Have

• Experience in product-led growth (PLG) environments
• Familiarity with AI tools

🎁 Benefits & Perks

• 🏖️ Unlimited PTO
• 🏢 Remote-first culture with LA HQ
• 📈 Equity and meaningful ownership
• 🏥 Health, focus, and long-term growth benefits
• 💻 AI tools to accelerate work

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter Screen· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Cross-functional Panel· 60 min