1h ago
Director, Digital Marketing
Holmdel, New Jersey, United States
$125,000-$150,000 / year
full-timedirectortelecommunications
Tech Stack
Description
You will lead the development, execution, and optimization of digital campaigns across all online channels to drive brand awareness, demand generation, and customer acquisition for a global communications solutions provider. You'll oversee strategy, website, team, and reporting, shaping the trajectory of the company's digital infrastructure.
Requirements
- Bachelor's degree in Marketing, Business, or related field
- 7+ years of digital B2B marketing experience with 2+ years in leadership
- Experience managing direct reports and external agencies
- Proven experience with large-scale multi-channel campaigns
- Proficiency in Wordpress, Hubspot, Salesforce, Google Ads, GA4, SEO, SEM, email automation
Responsibilities
- Develop and lead digital marketing strategy across web, email, SEO/SEM, social, and paid advertising
- Create campaign calendar and oversee development of marketing campaign assets
- Manage and mentor a team of digital specialists and external agencies
- Oversee website redesign project to improve brand visibility and user experience
- Establish KPIs and prepare monthly/quarterly reports for senior leadership
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