💼 About This Role

You'll define and drive the strategic foundation for all brand and creative work at Replit, an agentic software creation platform. You'll translate company priorities and product strategy into clear creative direction across brand positioning, narrative, and messaging architecture. This role connects brand, product, and marketing into a unified direction, ensuring consistency across all outputs.

🎯 What You'll Do

• Define and evolve Replit’s brand positioning, narrative, and messaging architecture
• Translate company and product strategy into audience frameworks and value propositions
• Develop and lead creative briefs that articulate objectives, audience, and strategic direction
• Guide the development of campaigns, launches, and key initiatives from a strategic perspective

📋 Requirements

• 7–9+ years of experience in brand strategy, creative strategy, or integrated campaign roles
• Strong experience developing brand positioning, messaging frameworks, and campaign strategy
• Ability to translate complex product and business concepts into clear narratives
• Experience working across product, marketing, and brand teams

✨ Nice to Have

• Experience working at a top-tier creative agency or equivalent environment
• Strong writing and communication skills
• Experience with external agencies and cross-functional teams

🎁 Benefits & Perks

• 💰 Competitive Salary & Equity
• 💹 401(k) Program with 4% match
• ⚕️ Health, Dental, Vision and Life Insurance
• 🏖️ Flexible Time Off (FTO) + Holidays
• 🧑‍💻 Autonomous Work Environment

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter Screen· 30 min
2. 2Hiring Manager· 45 min
3. 3Portfolio Review· 60 min