2h ago

Product Marketing Manager

US - Remote

$104,000-$145,000 / year

full-timesenior RemoteSupply Chain and Compliance Software

Description

You'll lead product marketing for Avetta's supplier solutions, focusing on compliance and workplace safety offerings. You'll shape positioning, drive go-to-market strategy, and enable sales growth by deeply understanding supplier and contractor needs.

Requirements

  • Bachelor's degree in Marketing or related field
  • 7+ years Product Marketing experience, 2+ years market-facing
  • Proven ability to work with Product, Sales, Customer Success
  • Experience with collaboration tools (e.g., Teams, Figma)
  • Knowledge of supply chain dynamics in Construction, Energy, etc.

Responsibilities

  • Market and customer intelligence on supplier personas
  • Develop messaging, positioning, and thought leadership content
  • Lead product launch and GTM strategy with cross-functional teams
  • Support sales enablement with programs and playbooks
  • Track performance, set goals, and optimize strategy based on data
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