🛠 Tech Stack

💼 About This Role

You'll own retention marketing strategy and execution at the intersection of lifecycle marketing and AI-powered personalization. You will build and run programs across email, SMS, and app push, shaping our CRM platform stack. This role reports to the CMO and offers a hybrid work schedule with free daily in-office lunches.

🎯 What You'll Do

• Own lifecycle marketing strategy across email, SMS, and app push.
• Evaluate and lead implementation of CRM and ESP stack.
• Partner with Performance Marketing on audience strategy and handoff.
• Collaborate with retail team on clienteling tactics using CRM data.

📋 Requirements

• 5+ years of experience in CRM or lifecycle marketing within DTC/fashion.
• Proven track record building and optimizing email and SMS programs.
• Hands-on experience with AI tools applied to marketing.
• Strong analytical skills turning customer data into actionable strategies.

✨ Nice to Have

• Experience with Shopify, ESP and CRM platforms.
• Experience managing or mentoring at least one direct report.
• Excellent written communication skills.

🎁 Benefits & Perks

• 🏖️ Flexible work schedules and generous PTO
• 🍽️ Free daily in-office lunches
• 🩺 Comprehensive medical, dental, vision with significant employer coverage
• 👗 Generous employee discount and seasonal wardrobe allotments
• 👶 Parental leave program

📨 Hiring Process

Estimated timeline: 2-3 weeks · AI estimate

1. 1Recruiter Screen· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Technical / Strategy Presentation· 60 min