5h ago
Senior Segment Marketing Manager, Transformation
United States Remote
$130k-$160k / year
full-timesenior Remotesoftware
💼 About This Role
You'll define and evolve the go-to-market strategy for Mural's Transformation segment, shaping positioning for human-centered design practice LUMA. You'll translate customer insights into compelling narratives and effective go-to-market motions, working at the intersection of AI strategy, product marketing, and execution. This role offers the chance to scale products with proven product-market fit in a dynamic team.
🎯 What You'll Do
- Define positioning, messaging, and value narrative for Transformation Leaders.
- Partner with LUMA Product and Revenue Teams to shape offerings using market insight.
- Translate products into customer-centric value for net-new and existing customers.
- Own go-to-market strategy for LUMA Products and Services, including joint sales motion.
📋 Requirements
- 7+ years experience in product marketing, product management, or adjacent roles in consulting or B2B SaaS.
- Strong customer and market research skills to translate insight into strategic direction.
- Experience scaling products and services that have identified product-market fit.
- Proven storytelling and content instincts for thought leadership, campaigns, and launches.
✨ Nice to Have
- LUMA or Human-Centered Design Certification.
- Experience supporting or partnering with GTM teams including Sales and Lifecycle.
🎁 Benefits & Perks
- 💰 Competitive bonus included in total compensation.
- 🏖️ Flexible remote work within the United States.
- 🏥 Comprehensive benefits package (implied).
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