Tech Stack

Description

You will execute and optimize programmatic campaigns with a focus on digital video (CTV/OTT, Digital Video, Audio Streaming) to drive member acquisition and brand growth. You'll manage end-to-end campaign execution, negotiate deals, apply audience and data strategies, and collaborate with internal teams to improve performance.

Requirements

• 4+ years hands-on programmatic trading experience (agency or in-house)
• Proven track record in executing successful programmatic video campaigns
• Deep knowledge of DSPs (Yahoo, Amazon, DV360, The Trade Desk)
• Strong working knowledge of Campaign Manager 360 (CM360)
• Advanced proficiency in Excel/Google Sheets for data analysis

Responsibilities

• Execute programmatic campaigns across CTV/OTT, Digital Video, Audio Streaming to meet CPA, ROAS, VCR KPIs
• Negotiate and manage programmatic deals (PMPs, Preferred, Guaranteed) for premium inventory
• Drive audience strategy using first-party data and advanced analytics tools
• Manage trafficking, ad serving, and tag implementation in CM360
• Collaborate with internal stakeholders to align trading strategies with business objectives